I have heard some small size companies say: “Ah, digital is not for me”, “I don’t want to invest my time and energy online, it’s too complicated” “I know it’s important but social media exhausts me”… We cannot emphasize enough the importance of Digital Marketing in this fast-paced environment. It allows to compete against some […]
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Nurturing relationships with customers and treating them as individuals rather than numbers is a crucial part of growing successful small business. In this age of automation caring for your clients and providing good customer service have never been more important. Good customer service is all about bringing customers back, sending them away happy and getting
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When I discuss Digital Strategy with some partners or clients I always talk about affiliate marketing. It is one of the less-utilized online marketing avenues . Some of them asked me: what is this? how it works? So according to Wikipedia :“Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for
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